Hamburg expects increasing numbers of Gulf travellers this year

Celebration of Beatles’ 60th Hamburg anniversary, highlight of a packed calendar of exclusive events, attractions and waterfront festivals, plus new luxury hotels and Michelin-starred restaurants

Germany’s second biggest city Hamburg is becoming one of the favourite European travel destinations for Gulf travelers, with an increasing number of new and exciting experiences and events for both the young and the old to enjoy in the Hanseatic city.

In 2018, the Gulf states generated over 82,000 overnight stays with travelers preferring to stay in Hamburg’s established luxurious hotels such as the Fairmont Vier Jahreszeiten, the Hotel Atlantic Kempinski and the Hotel Grand Elysée Hamburg. Adding to this, around 40% of the total GCC arrivals and overnight stays are generated in the summer, between July and August.

Since the opening of the Elbphilharmonie – Hamburg’s new iconic concert hall – the city has become more popular than ever. And with the upcoming Beatles’ 60th Hamburg anniversary, the opening of a new luxurious five-star hotel, a multitude of exquisite culinary Michelin-star restaurants and an extraordinarily diverse selection of must-see attractions and festivals, 2020 is the year to plan your first trip, or indeed, revisit Hamburg.

Come Together – The Hamburg Beatles Experience 27-29 March 2020

It was in 1960, when five young musicians from Liverpool, UK, first performed at the Indra Club in Hamburg’s famous entertainment district St. Pauli. Residing in Hamburg for two years following this gig, it was here that The Beatles played more live music hours than anywhere else in the world during their career.

Sixty years on, Hamburg is celebrating the world’s most recognized band, with a weekend of concerts at several locations across the city including the Indra and Kaiserkeller Clubs – both authentic venues where the band performed back in the early days of the Beatlesday. An interactive Beatles’ tour as well as various exhibitions and seminar talks with Beatles’ experts will also take place across the weekend.